Polaroid Opens Fotobars for Printing Smartphone Photos

By: Anthony Edward Geremia - Published: Jan 3, 2013 • References: polaroidfotobar & petapixel
Members of the digital generation with Smartphones loaded with pictures will soon have a convenient way to save their memories in the real world, thanks to Polaroid opening up a chain of photo printing bars.

Called Fotobars, the locations allow customers to come in and have their digital photos quickly and wirelessly transferred, then edited, printed and framed. There's a prestige to the framing, which can be done stylishly with things like bamboo. There's going to be a push for class and style as the first store, opening in February, will have a studio for classes and parties.

Polaroid is synonymous in people's minds with old school-style printed photographs straight from a camera, so it's interesting to see the company extend into the digital age in a way that preserves its legacy at the same time. Stats for Photo-Printing Bars Trending: Older & Average
Research: 2,313 clicks in 176 w
Interest: 1 minutes
Concept: Polaroid Photo Printing Bar
Related: 83 examples / 64 photos
Segment: Neutral, 4-55+
Comparison Set: 30 similar articles, including: instagram camera commercials (update), 19 atypical printer designs, and diy polaroid coasters.