The Polaroid Now+ is a Connected Point-And-Shoot
Niko Pajkovic — September 1, 2021 — Tech
References: us.polaroid & finance.yahoo
Polaroid has launched the new 'Polaroid Now+,' a retro, analog camera with Bluetooth connectivity, an accompanying app, and five physical lense filters. In addition, for the first time, the company is including clip-on filters with the camera, which can be attached to the lens to deepen or saturate the contrast of photos or used to add effects like orange, blue, red, yellow, and starburst coloring.
What really sets this model apart from previous Polaroid offerings is its improved software elements. Users can connect the camera to the Polaroid Originals app, updated with new features, including aperture priority and tripod mode. Users will also be given the option to switch between light painting, double exposure, and manual mode via the app.
What really sets this model apart from previous Polaroid offerings is its improved software elements. Users can connect the camera to the Polaroid Originals app, updated with new features, including aperture priority and tripod mode. Users will also be given the option to switch between light painting, double exposure, and manual mode via the app.
Trend Themes
1. Bluetooth-enabled Analog Cameras - The trend of analog cameras incorporating Bluetooth connectivity and accompanying apps presents an opportunity for tech companies to improve user experience and offer new functionality.
2. Clip-on Filters for Analog Cameras - The trend of including clip-on filters with analog cameras provides opportunities for filter and photography accessory companies to innovate and create new products.
3. Improved Software for Analog Cameras - The trend of analog cameras incorporating improved software elements opens up opportunities for software developers to create apps that enhance the user experience and add new features.
Industry Implications
1. Photography Equipment - The photography equipment industry can capitalize on the trend of analog cameras incorporating new technology and features.
2. Tech Accessories - The trend of clip-on filters for analog cameras presents an opportunity for tech accessory companies to create innovative products in the photography space.
3. Software Development - The trend of analog cameras incorporating improved software presents an opportunity for software development companies to design apps that enhance the user experience and offer new functionality.
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