PLAYFUL SWISS KNIFE COUCH
Published: Jul 9, 2006
Updated: Jun 16 2011
This playful Swiss Army-inspired seating landscape is cut, to fold, like a knife. The Swiss knife seating unit is product design done on the scale of furniture, reinterpreted everybody's favorite airplane-banned carry-on as seating that can be open (360 degrees) or closed. The design goal is to allow you to minimize your furnishings, maybe you can get away with just one piece that you unfold for parties.
Implications - Consumers are always on the hunt for novel products which satiate their need to have exclusive items. These objects validate them as individuals; a feat often overlooked and un-achieved by mass-produced consumer goods. Corporations can evoke this kind of pathos by experimenting with design elements that are abstract.