'Colors Of Rio N°21 Soap' Uses Exotic & Playful Soap Packages

By: Ady Floyd - Jun 4, 2015
References: behance.net & packagingoftheworld
Designer Carolina Freire from Up Design agency has created these infectiously bright and playful soap packages that fully embody the exotic culture of Rio.

The idea for these playful soap packages came from the colorful exposure to both the sight and sounds found throughout Rio. The soap package incorporates vibrant illustrations of tropical flowers and foliage. There are also animals adorning the label which include birds that are native to Rio, Brazil.

The illustrations are fun and embody a sophisticated, cartoon-inspired look. The whole label wraps around a cylindrical canister that contains the soap. The uncommon soap container adds an interesting feature which enhances the logo.