I'm definitely going to be buying a couple of Playboys this month after hearing about the Playboy Golden Tickets promotion. Playboy is taking a page out of the 'Willy Wonka and the Chocolate Factory' playbook and slipping 10 golden tickets into its magazines this month.
The golden ticket gets two people into a party at the Playboy mansion with airfare and hotel accommodations included. Playboy may be seeing a steady decline in subscribers, but giveaways like these Playboy Golden Tickets prove just how culturally significant Hugh Hefner and his bunnies have become.
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Interest: 4 minutes
Concept: Playboy Golden Tickets
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Segment: Males, 18-35
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