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Finally a day of fishing where you’re guaranteed a feast. The concept for Ippon Zuri, (which means ‘pole and line fishing’), a new game for mobile phones in Japan—where else!—is that you can using electronic money to order the fish that you caught virtually. The quirky Catch and Eat concept blurs the boundaries of game world and real world but not everyone is impressed—one blogger calls it a fancy seafood ordering system—but I think it is the start of a major trend of mixing gaming, shopping and eating. References: newlaunches Filed In: |


