The Bratislava Zoo 'Open for Smiles' Campaign Captures Surreal Situations

By: Meghan Young - Published: Sep 3, 2014 • References: & designtaxi
Although people are not allowed to monkey around with the monkeys, perhaps the monkeys can monkey around with the people at the Bratislava Zoo as these photobombing animals show. Granted, the images are entirely doctored. But a person can dream. The ad campaign, which is titled 'Open for Smiles,' nevertheless shows that these photobombing animals will bring joy to people's lives in other ways.

Conceived and executed by ad agency JANDL, the photobombing animals ad campaign for the Bratislava Zoo involve a lion, kangaroo and orangutan holding up the corners of a human companion's mouth. Yet their eyes speak louder than the actions, illustrating that the people are having a good time even without the forced interaction. At the end of the day, everyone enjoys a little fantasy. Stats for Photobombing Animals Ads Trending: Older & Warm
Research: 2,379 clicks in 90 w
Interest: 1.7 minutes
Concept: Photobombing Animals
Related: 49 examples / 38 photos
Segment: Neutral, 4-55
Comparison Set: 18 similar articles, including: sweater wig ads, surreal manscaping ads, and brainy hairstyle ads.