While most of use get ready to celebrate the Giant Chocolate Bunny, the people in Kawasaki, Kanagawa, Japan celebrate the Kanamara Matsuri, or â€œThe Penis Festival.â€
The celebration is held the first Sunday in April because there is a shrine that was popular with prostitutes to pray for protection against STDs. Today the festival raises money for awareness and AIDs research.
Implications - Companies can easily sponsor events and align themselves with a cause like AIDS Awareness. This gives exposure and demonstrates corporate social responsibility. Those who see a company's involvement with a cause will have a positive image of the company and subconsciously purchase their products and services.
Stats for Phallic Festivals
Trending: Older & Warm
Research: 11,347 clicks in 372 w
Interest: > 3 minutes
Concept: Phallic Festivals
Related: 72 examples / 55 photos
Segment: Neutral, 18-35
Comparison Set: 26 similar articles, including: fertility festivals, public fixtures made phallic, and satellite graffiti.
More Stats +/-
Public Fixtures Made Phallic
Concrete Pet Beds
Top 30 E-Commerce Ideas in May