This Advertising Week App Helps Users Achieve the Perfect Handshake

By: Cadhla Gray - Sep 28, 2015
References: handshaketester & adweek
It is widely known that if you want to get a job, promotion or even a future date, you need to know how to give the perfect handshake. Shake too hard and you'll come off as overcompensating or downright aggressive, too soft and you seem to have no backbone. That's why Colle+McVoy designed this handshake-testing app that will let users know what the status of their current shake is at and how to improve it.

From telling users their hands are too sweaty or too limp, this creative app will let you know the perfect handshake combination. Made with Suits in mind, the Minneapolis agency designed this in preparation for Advertising Week. Giving businessmen and women a way to step up their greeting games, this app also provides Colle+McVoy, as professional advertisers, a little bit of their own marketing publicity.