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Ayman Helweh
Trading Car Keys for a Soda
[Edit]
Pepsi Ads Feature Bizarre Barters[Edit]
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I love this fun French Pepsi ad campaign by CLM BBDO. The ads play off the concept that people will give you just about anything in exchange for a can of Pepsi. Allowing a teenager take over lifeguard duties and perform the “kiss of life” technique on an attractive woman? Sure. Giving your truck keys to a monkey in exchange of the magic can? Yup. And finally, trading off your astronaut suit just before rocket launch for a can of Pepsi? You betcha! Sure, the idea is extremely silly and unrealistic. But it’s funny to look at and easily understood from the first glance at the ad. The ads were photographed by Vincent Dixon with art director Cedric Moutaud, and creative directors Jean Francois Sacco, and Gilles Fichteberg. Source: coloribus Via: arabaquarius.blogspot |
Capturing Brands in Print Campaigns (GALLERY)
10 Cool Pepsi AdsThe gallery shows a collection of several very clever and cool ads by Pepsi Co. They exhibit a very different flow from what Coca-Cola has been doing in their campaign, but Pepsi's marketing is still…
Cross Marketing (GALLERY)
Converse Pepsi Cellphone CharmsAs part of their yearlong 100th anniversary celebration, Converse are launching a promotion with Pepsi in May where you can find special Converse sneaker cellphone charms with your Pepsi can. The collection…
Celebrity Branding for Social Networks (VIDEO)
Indiana Beckham for Pepsi YouniverseDavid Beckham channels action hero Indiana Jones in the newest TV ad for Pepsi which promotes a new social networking website (pepsiyouniverse.com) created in conjunction with Youniverse, a software developer…
Pepsinnovation (VIDEO)
Diet Pepsi Max Wakes up NYC, the Web"Wake up people." Glowing brightly in centre of Times Square, Pepsi’s latest product is blazing for attention. Diet Pepsi Max has ginseng and even more caffeine (46 mg) than the original cola. Officially,…
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