The Pepe Jeans Spring/Summer 2011 Campaign Keeps it Casual and Cool
The black-and-white Pepe Jeans Spring/Summer 2011 campaign was skillfully photographed by Warren Du Preez and Nick Thornton Jones.
Implications - These laid-back ads exude a lifestyle that many consumers crave but few can attain. Companies can capitalize on this pattern by offering products that provide customers with a sense of freedom and relaxation from everyday life. Advertising can especially be utilized to give customers the sensations of release from the constraints and stresses of day to day activities.Stats for Hangin' Out Model Ads Trending: Older & Warm
Traction: 13,941 clicks in 206 w
Interest: 4 minutes Concept: Pepe Jeans Spring/Summer 2011
Related: 109 examples / 84 photos
Segment: Neutral, 18-55+ Comparison Set: 40 similar articles, including: sweet summer fashion, errand-running photography, and sweat-tastic spreads.