After the astounding design seen in the Dyptique retail space, the Penhaligon’s by Christopher Jenner interior is yet another testament to artist’s decorate capabilities.
Located on Regent Street in London the Penhaligon’s store boasts a rich English heritage. Thus, the new retail space reflects "Edwardian eccentricity" with padded purple walls and sandblasted mirrors. Wooden compartments illuminated by light put the perfumer’s product center stage.
With the aesthetic intent of favoring absolute beauty, the designer says that he utilized "pattern, form and texture in a synthesis of traditional English handcraft and high-tech manufacturing." The contrast of opulent components is obviously at play as the store draws in consumers with its appealing interior. There is no question that the Penhaligon’s by Christopher Jenner project follows suit with retail spaces that go beyond utility to embody brand identity.
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