Menchies' Peeps Frozen Yogurt Celebrates the Upcoming Holiday

By: Jana Pijak - Mar 16, 2016
References: prnewswire & qsrmagazine
Menchies recently unveiled its Peeps frozen yogurt menu in celebration of upcoming Easter festivities. The frozen yogurt chain is known for its tasty self-serve desserts and has updated its menu with a seasonal item that draws inspiration from the iconic and chocolate-free treat. In addition to an exclusive Peeps frozen yogurt, Menchies will also host a sweepstakes in partnership with the candy brand, inviting patrons to enter a social media contest by "expressing their PEEPSONALITY" with a branded hashtag.

This brand partnership between Peeps and Menchies has spawned a limited edition menu item that will resonate with Millennial audiences who grew up snacking on the festive candy. This Easter-themed treat will be available at Menchies locations throughout March and will even be topped with everyone's favourite seasonal candy.