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'Peanuts' Celebrates its 60th Anniversary Featuring Other Brands

By: Summer Luu - Published: Sep 17, 2010   Updated: May 17 2011 • References: highsnobiety and highsnobiety
'Peanuts' celebrates its 60th anniversary in style with product collaborations with other big companies.

Including partnerships with Lacoste, Loopwheeler, Hysteric Glamour and Original Fake, 'Peanuts' also worked on a sneaker with Converse. Other collaborators include Mulberry, Medicom on Bearbricks and Longchamp for their bag collection. Now you can wear your love for the 'Peanuts' family in utmost style.

Implications - With adults feeling like it's never too old to be a kid, brands have responded with cartoon apparel. Many have incorporated well-known characters to bring the nostalgic elements of childhood that consumers can enjoy through fashion. Playful designs with a hint of sentiment is a good way for designers to market their brands as cheerful and friendly as opposed to pretentious and snobby.