Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,330 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,986 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,986 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,330 cutting edge ideas.

Fictional Ice Cream Logos

Paulo Gabriel Creates a Slew of Potential Graphics for Frozen Treats

— July 8, 2011 — Lifestyle
Equally as fun as eating ice cream is looking at ice cream logos and these quirky graphics by Paulo Gabriel are sure to satisfy your eyes and make you wish you had the cold dessert right in front of you.

Paulo Gabriel is a 26-year-old graphic designer who is currently based in Brazil. In this collection, he draws a bunch of potential designs that are simplistic yet almost delectable themselves. Gabriel utilizes a variety of illustration styles which hearken back to a '60s aesthetic and I have to say, I would be proud to use any of these logos if I owned an ice cream company.

Implications - With the ever-changing economic and technological front frustrating North American citizenry, consumers are responding more positively to simplistic designs as it evokes feelings of serenity. Corporations looking to satiate consumer desire for life stability may consider releasing a line of relaxation products to combat the stresses of modernity.
Trend Themes
1. Simplistic Logo Designs - The trend towards simplistic logo designs, hearkening back to retro aesthetics, presents opportunities for graphic design and branding agencies to provide unique yet recognizable logos for companies.
2. Nostalgic Aesthetics - The use of nostalgic aesthetics such as the 60s in branding and marketing can appeal to consumers who long for a sense of familiarity and stability, presenting opportunities for agencies and companies to create nostalgic branding initiatives.
3. Visual Food Culture - With the prevalence of social media and visual content, the trend towards eye-catching and delectable graphic designs in food and beverages presents opportunities for innovative branding and advertising campaigns.
Industry Implications
1. Graphic Design - The trend towards simplistic yet unique logo designs presents opportunities for graphic design agencies to offer recognizable branding initiatives to companies across various industries.
2. Food and Beverage - The use of delectable and visually appealing graphic designs in food and beverage branding provides opportunities for companies to enhance their branding efforts by catering to consumers' visual culture preferences.
3. Marketing and Advertising - The trend towards nostalgia and sentimental aesthetics in branding and marketing presents opportunities for companies to create innovative and emotional marketing initiatives that resonate with consumers' desire for familiarity and stability.
1.3
Score
Popularity
Activity
Freshness