These Surrealist Shoes are Inspired by Nature's Raw Beauty

By: Jana Pijak - Apr 19, 2016
References: y-r-u
YRU's cloud-patterned platforms will appeal to daring fashion fans and are inspired by nature's raw beauty. The white platform shoes are made from vegan leather and boast a 4" heel and 3" platform that is adorned with a sky-themed print.

The statement heels add height without the discomfort that is commonly associated with skinnier heels. Improving posture, these fun shoes resemble a simple sneaker but are elevated to new heights with the addition of their graphic heel.

These cloud-patterned platforms are inspired by youth subcultures like ravers and are a Millennial accessory that draws inspiration from nostalgia. Targeting mature youth with an appreciation for playful apparel, YRU is a retailer that appeals to a niche audience who isn't afraid to set itself apart from the common crowd.