Sharpen the Parmesan Pencil & Savor the Shavings in Pasta

By: Matt Ho - Published: Jul 20, 2011 • References: & ohgizmo
Foodies will find joy and delight in the Parmesan Pencil, which is a clever spin on a well-known culinary treat.

Ad agency Kolle Rebbe came up with the clever, whimsical Parmesan Pencil after being asked by the The Deli Garage. So what is it exactly? It's parmesan cheese in the shape of a pencil, and the best way to grate it is to use the sharpener that comes with it. So, instead of wood shavings, you'll get beautiful cheese sprinkling down onto your pasta. What's even more impressive is that they've come up with three flavors for the "pencil," which include truffles, pesto and chili. The package even shows how many calories you're consuming based on how much you shave off.

Unfortunately, the Parmesan Pencil was created in only 500 limited runs sold out in two weeks. Stats for Cheesy Culinary Writing Utensils Trending: Older & Chilly
Research: 674 clicks in 253 w
Interest: 3 minutes
Concept: Parmesan Pencil
Related: 66 examples / 51 photos
Segment: Females, 18-55
Comparison Set: 24 similar articles, including: extravagant food campaigns, cynical sweets branding, and decadent hybrid desserts.