Flowater is a Reclaimed Water Brand Concept Based on Tetra Paks

By: Rebecca Byers - Sep 15, 2015
References: zoeychung & packagingoftheworld
This design for a paper water bottle was created by San Francisco-based art student Zoey Chung. Employing a cool color palette that is reminiscent of water itself, the project calls for a structure made out of 100% recyclable paper. The container boasts the fictitious brand's water droplet-shaped logo that features a busy pattern of refreshing graphics, with the container itself taking on the form of a floral leaf.

The concept water brand, entitled Flowater, is essentially a Tetra Pak of drinking water that has been extracted from flowers in order to take advantage of healing properties that are beneficial to the human body.

This paper water bottle concept is an interesting experiment in alternative packaging options that speaks to the growing consumer desire for sustainable products.