It's a color that they happen to be selling and that they describe as â€œbold, saturated pink with a touch of glimmerâ€. The company is donating $1 of every sale to the McCain-Palin campaign. The lipstick is $20 and can be bought here for â€œgirlfriends, wives, mothers, entrepreneurs, corporate executives and even vice presidents.â€
Implications - I wonder if those same girlfriends, wives, mothers, entrepreneurs and corporate executives will be making the same type of demand for Sarah Palin's iconic eyeglasses. Only time can tell how much style influence this politician from Alaska will have!