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Spacecraft-Like Sunnies

OVVO Optics Revolutionize Eyewear Design

— April 20, 2011 — Fashion
Introducing OVVO Optics! Available for the first time in the United States, these sunglasses and prescription eyewear not only feature bold European design, but are also incredibly durable. Weighing only .65 oz, each frame can lift an astonishing 10 lbs in weight.

The concept for OVVO began during the Cold War when European scientists developed technology fusing titanium and surgical steel meant for spacecrafts. The light and durable material was eventually shaped into eyewear, which proved to be light, strong, and coupled with patented screw-free technology, extremely malleable.

OVVO evolved into high-fashion eyewear, with designs ranging from aviator to avant-garde and styles featuring cutout patterns and Swarovski crystals. OVVO’s exquisite color palette includes honeysuckle, mint green, lavender and industrial colors like gunmetal.

The labor and materials used in OVVO eyewear are 100 percent European, with frames produced in Germany and Poland and lenses imported from Italy. The frames area also certified as anti-allergic by Certottica. Experience the design revolution of OVVO.
Trend Themes
1. Durable Eyewear - OVVO Optics' durable eyewear made from titanium and surgical steel can disrupt the eyewear industry by providing a long-lasting and lightweight alternative.
2. Patented Screw-free Technology - OVVO Optics' patented screw-free technology can disrupt the eyewear industry by providing a more malleable and customizable option for customers.
3. European Production - OVVO Optics' 100% European production can disrupt the eyewear industry by providing a high-quality and locally-produced alternative to imported eyewear brands.
Industry Implications
1. Eyewear Industry - OVVO Optics can disrupt the eyewear industry by providing innovative and durable designs.
2. Fashion Industry - OVVO Optics can disrupt the fashion industry by offering high-fashion designs with a unique and durable twist.
3. Materials Industry - OVVO Optics can disrupt the materials industry by creating a demand for titanium and surgical steel as a material for eyewear production.
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