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Moody Sisterhood Portraits

Design Scene's 'Clean Break' Editorial Highlights Oversized Coats

— August 11, 2015 — Fashion
Models Marcelina and Ida don a wardrobe of oversized coats in 'Clean Break,' an editorial that is captured for Design Scene. This moody photoshoot is lensed in a home that is empty and under construction -- a setting that is captivating and somber.

Styling for 'Clean Break' is courtesy of Agnieszka Nowicka who dresses her muses in oversized coats, cotton frocks and flat footwear accessories. Models Marcelina and Ida channel sisters in this photoshoot that includes fashions from New Look, Weronika Lipka and H & M among other labels.

Izabela Szymkowiak is in charge of this editorial's beauty looks and references cosmetics from the 70s in the series. Her beauty picks consist of long and natural tresses along with eye-liner applications that compliment clean foundation looks.
Trend Themes
1. Oversized Coats Fashion - Disruptive innovation opportunity: Develop new fabrics or materials that provide the same level of warmth and insulation as oversized coats but with a lighter and more sustainable design.
2. Industrial-inspired Photography - Disruptive innovation opportunity: Create augmented reality filters or apps that allow users to replicate the moody and somber aesthetic of industrial-inspired photography in their own photos.
3. Vintage-inspired Beauty Looks - Disruptive innovation opportunity: Develop a line of cruelty-free and sustainable beauty products that capture the essence of vintage-inspired beauty looks from different eras.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Design a platform that connects designers and manufacturers to create oversized coats that are custom-made and tailored to individual customers.
2. Photography - Disruptive innovation opportunity: Develop AI-powered drones or robots that can capture industrial-inspired photographs from unique and inaccessible angles.
3. Beauty - Disruptive innovation opportunity: Create a subscription box service that curates and delivers vintage-inspired beauty products to customers, providing them with a convenient way to experiment with different looks.
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