The Facebook Blackout Boycott

By: Alex Covert - Published: Dec 8, 2008 • References: new.facebook & 1000000things.blogspot
"We’re not going to take it, Mr. Zuckerberg!" This is the voice of 1 million upset Facebook users. In case you don’t know, Mark Zuckerberg is the creator and CEO of Facebook, the fastest growing social networking site in the universe. A group has formed to boycott the site in an effort to show their taxation without representation… or, ummm, just their lack of representation on things like layout and site-wide protocol. You know, business decisions. They plan to, get this, not USE Facebook for one day (December 15th). I’m betting it hurts more of them than it will the $15 billion bulletin board. Stats for OurWeb 2.0 Trending: Older & Chilly
Research: 1,793 clicks in 389 w
Interest: 4 minutes
Concept: OurWeb 2.0
Related: 47 examples / 36 photos
Segment: Neutral, 18-55
Comparison Set: 17 similar articles, including: facebook responding to concerns, 40 facebook innovations, and social mega viruses.