A noted feature from the lookbook, apart from the wide variety of plaids and trousers, is the quality and misty effects of the photography. The female model is standing on top of and among large rocks with snowflakes floating around her. The photographer Xiaohan Shen shot the model to make it appear as if she is blurring into a twin of herself. Despite the fact that the photographs boast this fuzzy quality, the high quality and creativity of the Orri Henrisson 2011 Fall/Winter collection is very apparent.
Implications - It is imperative that a business be capable of showcasing the versatility and functionality of its products or services. With many individuals continuing to recover from the recent economic downturn, consumers want to feel assured that products in which they invest their money and time will serve them in a multitude of ways.