One Seed's Organic Perfume Packaging Boasts a Natural Aesthetic

By: Laura McQuarrie - Sep 15, 2015
References: oneseedperfumes & packagingoftheworld
Perfume packaging often involves shiny glass vessels in novelty shapes and plenty of ornamentation—but One Seed's organic perfume packaging diverges from much of what's on the market.

In terms of ingredients, the handcrafted fragrances from Australia make use of natural plant extracts and essential oils. This simplicity is reflected in the packaging designed for One Seed by Ennis Perry Creative. The simplicity and genuine qualities of the product packaging tubes are elevated with copper foil and white ink details to spell out product details.

As proof of how much a boost branding can bring to the sales of an organic product, especially that many conscious consumers look out for these options when making purchasing decisions, One Seed saw that the new perfume packaging design resulted in a 200% increase in sales virtually overnight.