The Oral-B iO10 with iOSense is a CES 2022 Innovation Award Honoree
Laura McQuarrie — January 4, 2022 — Tech
References: oralb & businesswire
Announced as an Innovation Award Honoree at CES 2022, the Oral-B iO10 with iOSense is described as the ultimate oral health coach. The rechargeable electric toothbrush provides a connected, user-friendly experience that delivers real-time insights.
With coaching to help users determine the right pressure, time and coverage, the toothbrush helps to make brushing a more mindful task. With a clock and a timer, the toothbrush also helps to encourage people of all ages to brush for the dentist-recommended two minutes. The innovative toothbrush also sends brushing data to the companion app so that users can be more aware of their habits over time.
The Oral-B iO10 with iOSense offers seven different cleaning modes for high-quality results at home.
With coaching to help users determine the right pressure, time and coverage, the toothbrush helps to make brushing a more mindful task. With a clock and a timer, the toothbrush also helps to encourage people of all ages to brush for the dentist-recommended two minutes. The innovative toothbrush also sends brushing data to the companion app so that users can be more aware of their habits over time.
The Oral-B iO10 with iOSense offers seven different cleaning modes for high-quality results at home.
Trend Themes
1. Connected Toothbrushes - There is an opportunity for toothbrush manufacturers to create more connected devices that provide users with real-time insights and coaching to improve their oral health.
2. Mindful Brushing - The Oral-B iO10 toothbrush encourages users to brush more mindfully and for the dentist-recommended two minutes, demonstrating a potential market for oral health products that promote mindfulness.
3. Brushing Data Analysis - As more toothbrushes collect brushing data, there is an opportunity for tech companies to develop analytics tools and personalized reports to help users better understand their oral health habits.
Industry Implications
1. Consumer Electronics - Consumer electronics companies can continue to innovate in the oral health space by creating more connected toothbrushes and developing additional features like brushing data analysis.
2. Oral Health - Oral health companies can take advantage of the trend towards connected devices to develop products that promote mindful brushing and provide real-time coaching and feedback to users.
3. Healthtech - Healthtech companies can integrate toothbrush data with other health-related information to provide a more holistic view of individuals' health and wellness.
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