'Targeto' is an Online Marketing Tool that Streamlines Services
Michael Hemsworth — February 28, 2017 — Tech
References: targeto.io & betalist
Those that use Facebook Ads, Google AdWords, Twitter Ads and beyond can make use of the 'Targeto' online marketing tool as an effective solution to perform direct marketing procedures.
'Targeto' works by having marketing professionals upload the email or phone number of users in order to offer one-to-one experiences and help increase the cross channel interactions that take place. This helps to boost overall consumer loyalty and create a better customer experience that will also work to increase overall revenue.
The 'Targeto' online marketing tool takes a more focused approach to marketing rather than simply targeting the masses in one swoop. This helps to create long-term relationships rather than simply fostering one-off purchases and experiences that don't move beyond single interactions.
'Targeto' works by having marketing professionals upload the email or phone number of users in order to offer one-to-one experiences and help increase the cross channel interactions that take place. This helps to boost overall consumer loyalty and create a better customer experience that will also work to increase overall revenue.
The 'Targeto' online marketing tool takes a more focused approach to marketing rather than simply targeting the masses in one swoop. This helps to create long-term relationships rather than simply fostering one-off purchases and experiences that don't move beyond single interactions.
Trend Themes
1. Data-driven Direct Marketing - Targeto's use of user data to offer personalized experiences showcases the trend of data-driven direct marketing.
2. Cross-channel Marketing - Targeto's ability to increase cross channel interactions highlights the trend of integrating marketing efforts across various channels.
3. Customer Experience Enhancement - Targeto's focus on creating better customer experiences reflects the trend of businesses prioritizing customer satisfaction to drive revenue growth.
Industry Implications
1. Digital Marketing - Targeto's online marketing tool aligns with the digital marketing industry, providing a disruptive innovation opportunity to streamline direct marketing procedures.
2. Data Analytics - Targeto's use of user data showcases a disruptive innovation opportunity for the data analytics industry to develop more sophisticated targeting and personalization techniques.
3. Customer Relationship Management - Targeto's approach to fostering long-term relationships presents a disruptive innovation opportunity for the customer relationship management industry to improve customer loyalty and retention strategies.
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