Ona Saez Says "I Am What I Am" For Fall/Winter 2009
Dubbed â€œSoy lo que Soyâ€ (which means, 'I Am What I Am'), the designs of the collection have that slogan alongside 'Be Yourself' and icons of various sexual preferences.
The ads use models of various races, sexual orientation and gender, with photography by Gustavo Di Mario.
Implications - As society evolves and the importance of the individual is becoming more important than the group, fashion and art are integrating this change into their representations. With sexuality and gender becoming more fluid, more flexible fashion choices are emerging. Designers and artists alike will market their apparel to consumers in a more accepting and open way, drawing in a larger demographic of buyers.Stats for Social Acceptance Fashion Trending: Older & Chilly
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Interest: 4 minutes Concept: Social Acceptance Fashion
Related: 101 examples / 78 photos
Segment: Females, 18-35 Comparison Set: 37 similar articles, including: psychedelic body-slamming ads, homosexuality vs. mutated humans, and undercover social experiments.