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The Omega Ad Campaign Puts Celebs in Lab Coats With Loupes

By: Katherine Vong - Published: Oct 26, 2009 • References: omega.ch and luxury-insider
In celebration of the 10th anniversary of its revolutionary Co-Axial technology, luxury watchmaker Omega has kicked off a worldwide advertising campaign that features celebs in scientist garb. Among the A-list faces in the Omega ad campaign are its prominent spokespersons George Clooney and Cindy Crawford as well as Nicole Kidman, Buzz Aldrin and Michael Phelps, among others.

The celebs in the Omega ad campaign are all shown in white lab coats and sporting or holding a loupe, the magnifying glass favored by watchmakers. Click through the gallery to see these celeb ambassadors as well as pics from the Omega ad campaign party.