You can always count on an Old Spice ad to leave you shaking your head with a smile on your face, as is the case with its latest piece ‘Cement.’
The over-the-top irony of this Old Spice ad is what makes it hilarious. Greg Jennings, a wide receiver for the Green Bay Packers, is found with his body distorted and half covered in dry cement. As if oblivious to the seriousness of his predicament, he gives a speech about positivity.
As he’s clearly in a negative situation, the irony of this Old Spice ad kicks in as he continues his speech. Right as he finishes his motivational talk, a muffler flies off a car from the overpass above him, lands by his feet and ignites! Jennings finishes with another casual talk about perseverance.
Stats for Deadly Deodorant Ads
Trending: Older & Mild
Research: 440 clicks in 173 w
Interest: > 3 minutes
Concept: Old Spice Ad
Related: 87 examples / 67 photos
Segment: Males, 12-35
Comparison Set: 32 similar articles, including: manly movember tips, hunky holiday campaigns , and sea captain cleansing campaigns.
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