This OK GO Music Video Recreates Viral Magic

By: Vasiliki Marapas - Oct 28, 2014
References: youtube & itsnicethat
The latest OK GO music video for 'I Wont Let You Down,' a single off of the band's upcoming LP 'Hungry Ghost,' may have trumped their infamous treadmill video.

The video for 'Here We Go Again' featured the band performing an ingenious routine on a set of treadmills. It was completely original and amazing, and, up until now, it was thought to be impossible to surpass.

Somehow, OK GO has eclipsed their former success with the retro-futuristic video for 'I Wont Let You Down,' which sees the band riding in electric unicycles around what appears to be an airport. A cast of extras join the fun, performing a routine with umbrellas that is shot aerially to achieve a mind-blowing kaleidoscopic effect.