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Rugged Off-Road Trucks

The Sierra HD All Terrain X Doesn't Discriminate Between Different Terrains

— October 11, 2016 — Autos
The Sierra HD is an extraordinarily impressive off-road truck, but GMC has decided to go ahead and take the vehicle to the next level by giving it a number of upgrades, with the end result being a Sierra HD All Terrain X truck that is designed to annihilate every kind of terrain with equal menace and swagger.

The upgraded Sierra HD All Terrain X off-road truck has been augmented with more durable skid plates, a bottom shield as well as a number of useful standard features such as rear-view cameras, leather upholstery and wireless phone charging capability.

The truck's off-road credentials are further burnished by an aggressively dark paint job, with the combination of no-holds-barred performance engineering and stunningly intimidating appearance giving the Sierra HD All Terrain X the look and driving experience of a vehicle that doesn't discriminate between smooth highways and rubble-filled off-road paths.
Trend Themes
1. Off-road Enhancements - There are opportunities to create and market additional aftermarket parts specifically designed to improve a vehicle's off-road performance.
2. Rugged Aesthetics - There is a market for vehicles with a tough and intimidating appearance, which can lead to the creation of new designs and customization options for consumers.
3. Wireless Charging Capabilities - As wireless charging becomes increasingly commonplace, there are opportunities to incorporate this technology into a variety of vehicles to provide added convenience for customers.
Industry Implications
1. Automotive - The automotive industry can capitalize on the trend of consumers seeking rugged off-road vehicles and offer customization options that cater to this market.
2. Aftermarket Parts - As consumers look to upgrade their off-road vehicles with additional features, there is a growing market for companies offering aftermarket parts specifically designed for these purposes.
3. Wireless Technology - The wireless technology industry can work with the automotive industry to incorporate wireless charging capabilities into a variety of vehicles, expanding its reach and benefitting customers.
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