Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,330 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,986 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,986 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,330 cutting edge ideas.

Twisting Tornado Towers

'Off on a Tangent' Challenges the Conventions of Architectural Composition

— May 28, 2012 — Art & Design
Beholding 'Off on a Tangent' for a mere few seconds is enough to make one's eyes fly out of focus. The conch shell shaped building appears to be impossibly balanced and swathed in an incredibly complex skin that dizzies the mind of the observer.

But once one's vision adjusts and his head accepts that this twister of a tower is stable and sound, he can appreciate the architectural phenomenon before him. Carmelia Chiang took a monumental risk with this project and modeled her Tokyo Fashion House from an elaborate system of lines and forms that only just touch. 'Off on a Tangent' breaks the ideal of having built elements exist as separates or overlapping masses, yet in the expectation of aesthetic awkwardness one discovers tremendous harmony.
Trend Themes
1. Complex Skin Design - The use of complex and dizzying skin designs in architecture offers opportunities for disrupting the traditional norms of building facades.
2. Elaborate System of Lines and Forms - The use of an intricate system of lines and forms in building design creates disruptive innovation opportunities by challenging the conventions of how buildings are constructed and perceived.
3. Tornado-inspired Architectural Design - The use of tornado-inspired design elements in buildings offers a unique and visually striking alternative to traditional architectural styles and could disrupt the industry in creativity and innovation.
Industry Implications
1. Architecture - Architecture firms can explore the use of complex skin designs, intricate systems of lines and forms, and tornado-inspired design elements to disrupt traditional building conventions and offer visually stunning alternatives.
2. Fashion - Fashion houses can draw inspiration from the unique and visually striking designs of buildings like 'Off on a Tangent' and use them to disrupt traditional fashion design in terms of pattern, texture, and structure.
3. Interior Design - Interior designers can incorporate the complex and dizzying skin designs, intricate systems of lines and forms, and tornado-inspired design elements in architecture to disrupt traditional interior design and create visually stunning and unique spaces.
1.1
Score
Popularity
Activity
Freshness