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Heel Shoe Bags

A'N'D Keeps The Bottom of Your Bag Dirt-free

— June 29, 2008 — Fashion
A'N'D, known for its oddly displaced designs, has gained much popularity from its heel shoe bags. A cross between two of women's fashion obsessions, the bags are your average leather handbags made unusual because of their heeled bottom.

No matter how funny they look at first, the heel shoe bags are actually quite practical. Worrying about getting the bottom dirty as you place them on the ground is not anymore a great concern with the A'N'D bags. They are also very dangerous! Just imagine how much pain you would inflict on an innocent bystander as you swing those bags in mad delight or intense anger.

The heel bags have been getting quite a few mixed reactions: some raised their eyebrows and scorn at the idea of carrying such bag, others instantly labeled them as hideous, while a few are still quite unsure of what to feel about the A'N'D creation. But the bag designers are proud of their products. They are encouraging us to enjoy the fault of their designs as they have been “Quality-Controlled as not quite right”.

A'N'D is owned by designer couple Azumi and David who both studied at Central Saint Martins, London.
Trend Themes
1. Heel Shoe Bags - A disruptive innovation opportunity lies in creating heel shoe bags with additional functionality, such as built-in charging ports or customizable compartments.
2. Unconventional Handbag Designs - There is an opportunity for disruptive innovation in the handbag industry by creating unconventional designs that challenge traditional aesthetics and functionality.
3. Fashion-forward Accessories - The trend of incorporating unique and statement-making accessories, like heel shoe bags, presents an opportunity for disruptive innovation in the fashion industry.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can embrace the trend of heel shoe bags and explore innovative designs to cater to diverse consumer preferences.
2. Luxury Goods - Luxury brands can explore the market demand for unique, high-end heel shoe bags that cater to fashion-forward consumers seeking exclusive statement pieces.
3. Product Design - The field of product design can capitalize on the trend of unconventional handbag designs by creating innovative and functional solutions that challenge traditional norms.
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