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CatholicVote Uses Obama to Illustrate Analogy of Hope vs. Abortion Published: Jan 23, 09 Views: 2,995 President Obama’s name and image are used on a number of products and causes that vary in their relevance, but this pro-life ad by CatholicVote contrasts the president in a most compelling way—no matter your views on abortion. The CatholicVote ad shows an ultrasound of a developing fetus with superimposed statistics we’ve often heard about African-American families. In the middle of the ad, the music builds up in tempo and the copy similarly changes its tune: “Despite the hardships he will endure, this child will become the 1st African-American president.” The ultrasound shots segue into President Obama and his family on Inauguration Day for the powerful climax. The closing words of the ad, “Life: Imagine the Potential,” are superimposed atop a shot of President Obama’s torso. This message is similar to Obama’s theme of hope, which was so frequently repeated throughout the campaign. References: catholicvote, adgabber Filed In: |
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