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Targeting The Gays Edit
Obama LGBT Ads


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Targeting The Gays - Obama LGBT Ads
Obama LGBT Ads
Published: Feb 28, 08
Views: 2,059

In a bid to cut into the longstanding ties between gays and lesbians and democrat competitor Hillary Clinton, the Obama campaign is actively reaching out for the LGBT (Lesbian, Gay, Bisexual, and Trans-gender) community vote with targeted ad buys in the somewhat-conservative states of Ohio and Texas leading up to the critical March 4th primaries in both states.

Obama has also released a statement: “.... Americans are yearning for leadership that can empower us to reach for what we know is possible. I believe that we can achieve the goal of full equality for the millions of LGBT people in this country. To do that, we need leadership that can appeal to the best parts of the human spirit. Join with me, and I will provide that leadership. Together, we will achieve real equality for all Americans, gay and straight alike.”

The ads were the brainchild of Stampp Corbin, co-chair of Sen. Obama's National LGBT Leadership Council. Stern called the coordinated buy "the icing on the cake" in terms of the Obama camp's outreach to the gay community in Ohio and Texas. "It's a direct appeal to LGBT voters asking for their support," he said, adding that the ads will include market-specific information about how people can get involved with the campaign. (election2008.advocate)

References:  election2008.advocate

Filed In:  life lifestyle marketing political social








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Targeting The Gays