Superstar

Oatmeal Crisp is Pitted Against a Crunchy Adversary

By: Laura McQuarrie - Published: • References: creativecriminals
These hilarious Oatmeal Crisp commercials prove that this General Mills cereal truly has “the ultimate crunch.” A series of commercials were created by Toronto-based Cosette, which pits Oatmeal Crisp against things that might be just as noisy.

In this particular commercial, the crunch of Oatmeal Crisp is put to the test against a duck who invades a gingerbread wedding like Godzilla. The gingerbread wedding features lots of pecking, stomping, cookies crumbling and some crunching — but not enough to rival Oatmeal Crisp.

The series is slightly ridiculous, but it’s just part of what makes the commercials so hilarious. Some to the other absurd opponents in the series include “elitist marionettes” and “romantic robots,” which you’d have to watch for yourself to figure out where the crunching sounds might possibly come from. Stats for Outrageous Crunch-Testing Competitions Trending: This Year & Mild
Traction: 243 clicks in 40 w
Interest: > 3 minutes
Concept: Oatmeal Crisp
Related: 79 examples / 61 photos
Segment: Males, 12-35
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