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Oakley Takes a Trip Through Time with its Oakley Heritage Collection

By: Michael Baxter - Published: • References: oakley & coolhunting
The Oakley Heritage Collection is a retrospective look at what made Oakley the giant it is in the sunglasses industry. The new collection is a clear ode to the origins of Oakley while also being a modern take on its brand.

You probably won't see too many people with shades this big and that's good, because originality is key. In fact, originality and innovation were what made Oakley what it is today. These sunglasses look more like goggles than anything and will cover the majority of a wearer's face.

The look is retro-inspired and you can tell straight away by the colorways. Oakley's VP of design even said, "The colorways are what were produced 30 years ago." He continued to say, "It's a part of our history, not something we hired copywriters to come up with." If you're looking to grab a piece of history these are the shades you want. Stats for Oversized Old-School Eyewear Trending: This Year & Buzzing
Traction: 4,206 clicks in 48 w
Interest: 0.8 minutes
Concept: Oakley Heritage Collection
Related: 81 examples / 62 photos
Segment: Males, 18-35
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