The NYC Map Dress is Fashionable and Direction-Friendly

By: Tisah Tucknott - Published: Jul 6, 2009   Updated: Jul 5 2011 • References: shop.nordstrom & likecool
If you've forgotten your subway map at home and are wearing your transit skirt, there is no worry of getting lost.

The NYC Subway Map Dress is taking this new map fascination a little too far. Created by Massimo Vignelli, this cute skirt is covered in a clear and colorful rendition of the New York City underground transit service.

Can you believe that this dress is being sold at Nordstrom?

Implications - Subway maps are extremely recognizable to many people who utilize public transportation, and thus this subway map dress is both catchy and instantly understandable. Products that reference popular imagery that many people can instant recognize increase their likelihood of being successful with consumers who appreciate references. Stats for Subway Skirts Trending: Older & Chilly
Research: 3,094 clicks in 359 w
Interest: 4 minutes
Concept: Subway Skirts
Related: 35 examples / 27 photos
Segment: Females, 12-35
Comparison Set: 13 similar articles, including: zip-away fashion, location-based social mapping, and ceiling-mounted subway maps.