The shoot follows his model as she completely transforms herself using both surgical and non-surgical methods. Not shockingly, the woman pictured at the end of the story is completely unrecognizable as compared to the face featured at the start. This transformation is a reflection of the ones so often seen in Hollywood's famous faces, who succumb to the immense pressure of being in the public eye.
Implications - The rise of celebrity culture and the changing face of the media has set an unattainable standard of beauty for both men and women. As such, consumers are investing in mediums, both surgical and otherwise, to alter their physical appearance to reflect this unrealistic standard of perfection.