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The Nod and a Wink Campaign Asks "Need a Sports Bra?"

By: Meghan Young - Published: • References: cogent & ibelieveinadv
The Nod and a Wink ad campaign looks quite serious, that is until people read the tag line: "Need a sport's bra?" Taking in the women's resolute expressives and athletic gear, people will quickly realize that no foul play was involved, only a couple of poorly secured breasts. Yes, the black eyes were caused by bouncing boobs.

Conceived and executed by Cogent Elliott, an ad agency based in London, United Kingdom, the Nod and a Wink ad campaign will capture people's attention thanks to the great portraits and ridiculous situation the women have found themselves in. Thanks to Nod and a Wink, bruised eyes will be a thing of the past. It was art directed by Jason Vinciguerra with photography by Ian Winstanley. Stats for Bruised Eye Ads Trending: Older & Buzzing
Traction: 2,381 clicks in 88 w
Interest: 1.1 minutes
Concept: Nod And A Wink
Related: 44 examples / 34 photos
Segment: Females, 18-55+
Comparison Set: 16 similar articles, including: revamped winter outfit ads, fantastical voyage ads, and waterproof phone ads.