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No-Swine-Flu Guarantee to Revive Mexican Tourism


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Ultra-Clean Hotels - No-Swine-Flu Guarantee to Revive Mexican Tourism
No-Swine-Flu Guarantee to Revive Mexican Tourism
Published: May 12, 09
Views: 992

The Swine flu scare seems to have died down, but it is still a very real concern in Mexico - the country hit the hardest by this strange-acting virus. Specifically, tourism has taken a nosedive and quite a few hotels have went out of business.

Not these ones! Some hotels are offering a No-Swine-Flu guarantee. If you get the flu at one of these hotels, they’ll give you free vacations for three years… that is, if you don’t die.

As a response to this type of bad publicity, some of the hotels in the resort areas along Mexico's Caribbean coast have announced free vacations for three years to any tourist who catches swine flu while on vacationing in the region. So far over 5,000 hotel rooms are involved in the promotion which is hoped to bring a little life back to Mexico's beach resorts. (luxist)

References:  luxist

Filed In:  marketing news publicity stunts travel world






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