These Nissan Sentra Vases ads combine the worlds of fine art and automobile safety.
Advertising agency Lew'Lara in Brazil has created the two images in this new Nissan Sentra campaign featuring a little girl holding an ice cream come and a man wearing a suit. Both subjects have been turned into vases to illustrate the ad's message that "People are fragile," followed with the reassurance that Nissan Sentra has six airbags to ensure everyone's safety. Although this Nissan campaign is a car ad, the brilliance of the art makes it unnecessary to include any shots of an automobile.
Not only is the message in the Nissan Sentra Vases campaign clear, but the artwork is so stunning it's hard not to appreciate the ads even if you find yourself completely uninterested in cars.
Stats for Human Turned Glass Campaigns
Trending: Older & Average
Research: 2,022 clicks in 160 w
Interest: 1.8 minutes
Concept: Nissan Sentra Vases
Related: 39 examples / 30 photos
Segment: Neutral, 18-55
Comparison Set: 14 similar articles, including: time-lapsed iconic figure ads, collaged cosmetic campaigns, and fresh processed food ads.
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