Video Game Blocks
The Nintendo Rubik Cube is covered with images of six video games, including those from Legend of Zelda, Starfox, Pokemon and of course Mario (to name a few).
Implications - Gamer-targeted branding and labelling is a new phenomenon that is burgeoning with business ramifications. Partly due to their interactive nature, but chiefly the result of their 70+ hour length, video games seem inspire unparalleled devotion from their followers. Having said that, a gamer is typically more likely to purchase a product if it incorporates brand elements from their favorite titles.