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Unibody Construction Sneakers

The Nikelab Payaa's are Crafted Using a Single Piece of Material

— October 3, 2015 — Fashion
Those who love symmetry and a simple yet sophisticated design are sure to love the Nikelab Payaa sneakers. Monotone in color with only black being used, the Nikelab Payaa sneakers feature a mesh and foam upper that is crafted from one piece of material that blends perfectly with the sole to create a feeling when worn that is snug and perfect for an active lifestyle.

The simple lacing system found on the Nikelab Payaa sneakers allow them to be easily slid on and off without the need to tie and untie laces over and over again. However, this lacing system will actually provide a perfecly snug fit when tightened to ensure you have the optimal level of support when out and about.
Trend Themes
1. Unibody Construction - Disruptive innovation opportunity: Explore the use of single piece construction in other products, such as furniture or electronic devices.
2. Monotone Design - Disruptive innovation opportunity: Apply a simplified, monotone design aesthetic to other fashion items or even home decor.
3. Simple Lacing System - Disruptive innovation opportunity: Develop alternative lacing systems for footwear that provide easy on/off access while still offering a secure fit.
Industry Implications
1. Footwear - Disruptive innovation opportunity: Incorporate unibody construction techniques into sneakers to improve comfort and durability.
2. Fashion - Disruptive innovation opportunity: Introduce monotone design concepts into high-end fashion brands to create a minimalist aesthetic.
3. Sports and Active Lifestyle - Disruptive innovation opportunity: Design innovative lacing systems for athletic footwear to enhance performance and convenience.
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