Turning Athletes into Smurfs Edit
Nike ‘V is for Victory’ Campaign

I have conflicted feelings about the new Nike ‘V is for victory’ campaign promoting its new jacket design.

On the one hand, I think the whole idea of the models with the V hand gesture and pose is pretty cheesy, but on the other hand, I think the blue body paint (or whatever we see in those pictures) is damn cool and I can’t wait to see how they will turn out.

Nike recruited Sergio Ramos, Cesc Fabregas, Didier Drogba, Joe Cole, and Andrei Arshavin to star in the campaign.