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Nike ‘V is for Victory' Campaign

By: Ayman - Published: • References: habs.theoffside & arabaquarius.blogspot
I have conflicted feelings about the new Nike ‘V is for victory’ campaign promoting its new jacket design.

On the one hand, I think the whole idea of the models with the V hand gesture and pose is pretty cheesy, but on the other hand, I think the blue body paint (or whatever we see in those pictures) is damn cool and I can’t wait to see how they will turn out.

Nike recruited Sergio Ramos, Cesc Fabregas, Didier Drogba, Joe Cole, and Andrei Arshavin to star in the campaign. Stats for Turning Athletes into Smurfs Trending: Older & Buzzing
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Concept: Turning Athletes Into Smurfs
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Segment: Males, 18-35
Comparison Set: 21 similar articles, including: stop motion post-it commercials, homophobic advertising, and dramatic sports commercials.