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Prodigal Golf Shoes

This Nike Free TR 5 Line is Designed By Golf Prodigy Michelle Wie

— December 18, 2014 — Fashion
The Nike Free TR 5, available on NIKEiD, is a line of golf shoes that feature the special touch of none other than golf superstar Michelle Wie. Now 25 years old, Wie burst onto the professional golf scene aged just 12 and began playing in men's professional tournaments at age 14. She won the U.S. Women's Open this past year.

The Nike Free TR collection now features hexagonal flex grooves, allowing the shoe to flex in multiple directions and encouraging athletes' natural motion. The shoes' outsole features strategically situated rubber pods that increase durability and traction.

The shoes also features engineered mesh uppers that include handsome ventilation areas where required as well as closed areas in key training zones. The shoes are equipped with Dynamic Nike Flywire that ensures an adaptive fit.

Trend Themes
1. Customized Athlete Shoes - The trend of athlete-endorsed custom shoes presents an opportunity for companies to collaborate with the athletes to create unique and functional designs.
2. Adaptive Fit Sports Gear - Developing sports gear with adaptive fit technology can enhance athletes’ performance and comfort.
3. Multi-dimensional Flexibility in Shoes - Providing shoes with hexagonal flex grooves that allow for multi-directional flexibility is a trend that can be capitalized on by athletic shoe manufacturers.
Industry Implications
1. Athletic Shoe Manufacturing - The trend towards athlete-designed shoes presents an opportunity for athletic shoe manufacturers to collaborate with athletes to create unique and effective shoe designs.
2. Sports Apparel Manufacturing - Developing sports clothing with adaptive fit technology can be utilized by sports apparel manufacturing companies to provide enhanced comfort and flexibility for athletes.
3. Professional Sports Sponsorship - Sports brands can capitalize on the opportunity to sponsor athletes who not only represent their brand but also have expertise in designing suitable sport gears.
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