The Nike Feather Pavilion is a part of the Nike Flyknit Collective Project and is made entirely from recycled materials. Lead designer Arthur Huang has become known for creating eco-friendly artwork, like the EcoARK, the world's first functional public structure that is made from 1.5 million recycled PET bottles.
The Nike Feather Pavilion "allows people to go into its circular piano-like structure and basically jump around or do exercises on it, creating different spatial sensation that moves through cables," says Huang. The interactive nature of the installation plays to the sport-centric core of the Nike Flyknit Pavilion, which is currently being displayed in Beijing.
Companies have been increasingly supporting artists and incorporating art into their products. This aligns businesses with culture, which builds relationships between customers and brands.
Stats for Sustainable Sporty Installations
Trending: Older & Buzzing
Research: 6,879 clicks in 185 w
Interest: 4 minutes
Concept: Nike Feather Pavilion
Related: 72 examples / 55 photos
Segment: Neutral, 12-55
Comparison Set: 26 similar articles, including: swift safari-spotted kicks, cool coordinated triathlete clothing, and glowing supernatural sneakers.
Sustainable Sporty Installations
More Stats +/-
Cool Coordinated Triathlete Clothing
Swift Safari-Spotted Kicks
Glowing Supernatural Sneakers
Animal Patterned Sneakers
Floral Sporty Sneakers