These 'Nike Extreme Swoosh' Ads Market Magnified Experience

By: Amelia Roblin - Published: Oct 8, 2010 • References: & whitezine
Amplifying their established checkmark symbol, the 'Nike Extreme Swoosh' campaign guarantees big marketing success.

Access Agency has taken the "just do it" swoosh and made it into a bolder and more interactive "just experience it." From a toboggan, to a slike, a ski jump and a blimp, the 'Nike Extreme Swoosh' does not just dress you for athletics, it is your sport. Check out the featured gallery to see this campaign in action. Stats for Inflatable Logo Campaigns Trending: Older & Warm
Research: 22,998 clicks in 293 w
Interest: 4 minutes
Concept: Nike Extreme Swoosh
Related: 82 examples / 63 photos
Segment: Males, 18-35
Comparison Set: 30 similar articles, including: cracked skin sneakers, athletic typography, and ballsy art installations.