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Fluorescent Hiking Footwear

The Nike ACG Zoom Meriwether is a Stylish All-Terrain Boot

— September 2, 2011 — Fashion
Hiking enthusiasts can rely on the Nike ACG Zoom Meriwether not only for style, but also for superior quality. The boot, which will be released as a part of the brand's Fall 2011 collection, is built to endure a wide range of elements and outdoor surfaces. Made with a waterproof exterior, the Nike ACG Zoom Meriwether will keep hikers' feet dry and exceedingly comfortable.

Available in three bold colorways including purple with red, ivory with orange and gray with fluorescent yellow, this boot offers a contemporary design and reliable qualities.

Implications - Businesses that devote their efforts to creating high quality products that also satisfy aesthetic cravings will benefit in significant ways. Today's consumer will be more inclined to invest in the product with the most flashy qualities as opposed to the standard, everyday version.
Trend Themes
1. Fluorescent Hiking Footwear - Creating hiking footwear with bold and bright fluorescent colors can attract consumers who seek both functionality and style.
Industry Implications
1. Outdoor Gear - The outdoor gear industry can benefit by incorporating fluorescent colors into their hiking footwear to appeal to style-conscious hikers.
2. Athletic Footwear - Athletic footwear brands can explore the opportunity of incorporating bold fluorescent colors into their hiking boots to cater to the growing demand for stylish outdoor footwear.
3. Fashion Accessories - Fashion accessories brands can tap into the trend of fluorescent hiking footwear by offering stylish and functional boots that cater to the fashion-forward consumer.
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