Graphic artist Ghica Popa decided to interpret New Balance sneaker collections in his own style, turning the footwear into snow gliders, futuristic autos and other moving machines. Sneakers may be able to take your feet pretty far on land, but these imaginative illustrations turn New Balance shoes into even more impressive modes of transportation.
The sneakers are scaled up as huge vehicles that help blocky robot-like characters get around from the beach to the Alps in style. One purple and black New Balance sneaker is turned into a monstrous looking vehicle that crawls around on four legs and it's not surprising that this is the only illustration without little people drawn in it—this is definitely one vehicle that you wouldn't want to mess around with.
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Concept: "new Balance Sneaker"
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Segment: Neutral, 12-35
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